Empire Avenue is a revolutionary online influence stock exchange combined with an advertising platform that allows individuals and organizations to convert their online influence and reach into revenue.
To this end we will be connecting advertisers, consumers and influencers in a manner not as yet undertaken in the online space. Through the Empire Avenue influence stock exchange and its tracking features we will measure the influence value of individuals registered with Empire Avenue.
I personally haven’t seen a game that uses Social Media so well. I was just introduced to Empire Avenue a few days ago. My addiction started right away. This is great for any social person out there who has any type of social network. So what exactly do you do in Empire Avenue?
Well first thing to note is that it’s in beta right now, so you will need an invite. If you would like one, just comment below and I will try my best to get you hooked up.
Once you are logged in, you see that the game is much like a stock market. Instead of investing in companies, you are investing in people. The value of that individual is based on content creation and activity. The more you create the more influential you are – the more your stock price will rise.
You are quickly prompted to a video tutorial, showing you how to get started:
You are given some money to start buying stock in other people. Much like the stock market, you can look at graphs, see their opening and closing trade prices and much more. New users start at $10.00 a share. You can see how many people are invested in them and who they invest in. Shares do run out on people, so you can request to purchase stocks and will be prompted when stocks are available. You obviously want buy low and sell high- just like the real world! Although if you see someone who is very active you may want to jump on their stock right away- as you can assume it will rise.
The more active a person is with their connected Social Networks, the higher that set users shares will rise in the game. Thus persuading users to be active content creators on their connected Social Networks.
Like Foursquare- there are achievement badges that when unlocked rise your influence and gain you more credits. You can see what you need to do in order to unlock these many badges.
There also many communities within the game that you can join. You can join regional communities- allowing you to find people in the region communities you decide to join (usually where you live). There are also communities based on interest- when you first join you are only allowed to join 2 of each. You are allowed to purchase slots to join more:
Shout Outs- are messages you can leave for people- on their profile. You need to be connected to that user in order to do so. Either buy owning shares of their stock or through following.
This is a great game for really social people. I have a feeling that it’s really going to take off, once they are out of beta. I haven’t heard anything negative from current users- they just seem to love it just as much! This is just booming with creativity and I am excited to see how the site does!